We have made great progress on HiLO Lens. The latest prototypes are close to the final design. The HiLO Lens App is ready for testing. So it seemed the right time to share more details.
Read MoreKitten Perspective
Jun 07, 2012HiLO Lens makes it easy to make memorable photos. Kittens beware…
Read MoreSlogans
Jun 06, 2012If you like playing with words then creating brands is a lot of fun. Regarding branding, the book Killer Brands by Frank Lane is well worth a look. The word slogan derives from a battle cry of a Scottish clan. That is something to pay attention to ! The creation of a great slogan, like a [...]
Read MoreHiLO Lens for Foodies
Jun 05, 2012For all the foodie photo fanatics out there… It’s a challenge to take good photos without becoming the spectacle in a restaurant. Typical photos can look cluttered because of the angle. HiLO Lens allows for more discreet photos. Sitting at the table, holding the iPhone at eye level and viewing the screen, we can get a real [...]
Read MoreTest chart for testing optics
May 31, 2012There are several ways to access the quality of optics. One simple approach is to take photos of a test chart. But this requires a high quality print of the test chart. Here are two prints that a friend made for me with a very good ink jet printer and laser printer. The photo above [...]
Read MoreHow sticky is the sticky pad ?
May 30, 2012The weight that the sticky pad can hold is directly related to the area of the pad. The sticky pad on the base of HiLO Lens is designed to hold 10 times the weight of HiLO Lens. To demonstrate just how sticky the pad is, check out the prototype : There are some caveats:
Read MoreAligning HiLO Lens
May 22, 2012There are two easy ways to align HiLO Lens. Now for a demonstration… Firstly the shape of HiLO Lens matches the curved profile of the iPhone. So you can align it using this curve e.g. Secondly we can see the camera iris when looking into HiLO Lens. The HiLO Lens prototype is not well aligned [...]
Read MoreAssembling the prototype
May 21, 2012Things are really coming together! The optics are housed in an aluminium tube which anodized black. For this prototype we had an outer container 3D printed in white Nylon. There is a simple L shaped cap, also 3D printed, that protects the lenses. A marker was used to paint them black. The sticky pad was laser cut and [...]
Read MoreIcon in real life
May 20, 2012Looks a lot like the HiLO Lens icon. It would be much safer to take using the HiLO Lens ! Source: instagr.am via David on Pinterest
Read MoreHow to copy video into camera roll for Viddy
May 18, 2012You may want to edit video outside of the iPhone, then upload to Viddy. But when syncing video with the iPhone it goes into the Videos area not the camera roll. Viddy only allows us to upload from the camera roll. To transfer the edited video to the camera roll, attach the video to an [...]
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